About the Role
Join our digital team to shape the online presence of world-renowned luxury brands in China. You will develop innovative digital strategies that connect brands with China's digital-native consumers across WeChat, Weibo, RED, Douyin, and emerging platforms.
Responsibilities
- Develop comprehensive digital marketing strategies for luxury brand clients
- Lead social media strategy and content planning across Chinese platforms
- Analyze campaign performance and provide data-driven recommendations
- Stay ahead of digital trends and emerging platforms in China
- Collaborate with creative teams to produce engaging digital content
Requirements
- 5+ years of digital marketing experience, preferably in luxury or fashion
- Expert knowledge of Chinese social media platforms and e-commerce ecosystem
- Strong analytical skills with experience in data-driven decision making
- Fluency in Mandarin and English
- Experience with KOL/influencer marketing campaigns
Qualities We Value
- Creative mindset with attention to detail
- Curious about emerging digital trends and technologies
- Excellent communication and presentation skills
- Self-motivated with ability to manage multiple projects
Ready to join Butterfly Future?
Apply for this Position